The Boston Consulting Group, On Strategy, Wiley
Monday, January 14th, 2008
<Abstract>
For more than forty years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy offers a broad and up-to-date selection of the firm’s best ideas on strategy with fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry.
</Abstract>
<Sommaire>
<foreword/>
<Preface/>
<Acknowledgments/>
<Part 1> The Nature of Business Strategy</Part 1>
<Part 2>The development of Business Strategy</Part 2>
<Chapter 1>Foundations</Chapter 1>
<Chapter 2>Milestones</Chapter 2>
<Part 3> The practice of Business Strategy</Part 3>
<Chapter 1>The customer: Segmentation and Value Creation</Chapter 1>
<Chapter 2>Innovation and Growth</Chapter 2>
<Chapter 3>Deconstruction of value chains</Chapter 3>
<Chapter 4>Performance Measurement</Chapter 4>
<Chapter 5>Resource Allocation</Chapter 5>
<Chapter 6>Organizational Design</Chapter 6>
<Chapter 7>Leadership and Change</Chapter 7>
<Part 4> Business Thinking</Part 4>
<Part 5>Social Commentary</Part 5>
</Sommaire>
<Auteur>
WIKIPEDIA FR, http://fr.wikipedia.org/wiki/Boston_Consulting_Group
WIKIPEDIA EN, http://en.wikipedia.org/wiki/Boston_Consulting_Group
WEB FR, http://www.bcg.fr/
WEB EN, http://www.bcg.com/
</Auteur>
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